Performance Marketing: You pay only for "Results" you defined
Cut your Ads Spending by 85%!
Pay by download, with retention rate restriction / In-App purchase rate.
Acquisition
Drive large install volume quickly and cost effectively. Achieve top store rank to drive more organic users and reduce acquisition costs. Deliver hundreds of thousands of installs in a matter of days. Employ a blend of CPI and CPC advertising to deliver maximum ROI.
Rentention
Acquire high-quality mobile customers who take in-app actions beyond the install. Employ intelligent audience matching for highly targeted acquisition programs. Grow your business with vertical market campaigns designed to deliver the users you seek. Drive higher LTV and ROI with guaranteed pay-for-performance marketing.
In-App Purchase
Bring back app users and retain to drive incremental business. Conduct up-sell promotions to activate customers and recent buyers. Target users with promotions who did not complete a purchase. Deep link anywhere in-app to land users back to areas of interest or even the shopping cart.
What's wrong with Traditional Media Buying?
Huge amount is spent to acquire "ONE" customer
to install your App and Spend $ in App
- Banner Ads (CPM)
- $3.56CPM(1)
- Only 0.06% (2) Visitor will click on your banner to know more about your app
- Pay per Click Ads (CPC)
- $1.02CPC(3)
- Only 6% (4) Visitor will really install your app after they click on your banner
- Retention
- 17.28%
- There are only 17.28% (5) of customers will revisit your app after 7 days
- Money Generating
- 2.95%
- Just 2.95% (6) of customers would be willing to pay you real money
(1) Research on Average CPMs - Jan 2014, http://monetizepros.com/display-advertising/average-cpm-rates/
(2) Display Ad CTR benchmarks - Apr 2015, http://www.smartinsights.com/internet-advertising/internet-advertising-analytics/display-advertising-clickthrough-rates/
(3) The Cost of Pay-Per-Click (PPC) - Nov 2015, https://www.hochmanconsultants.com/cost-of-ppc-advertising/
(4) Click-to-install rates in US - Aug 2015, https://blog.branch.io/click-to-install-conversion-rates
(5) Quettra’s data - Jun 2015, http://andrewchen.co/new-data-shows-why-losing-80-of-your-mobile-users-is-normal-and-that-the-best-apps-do-much-better/
(6) Monetate Q3 2015, http://info.localytics.com/blog/mobile-apps-whats-a-good-conversion-rate
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Unique & Quality Installs
We generate and deliver only unique, quality Installs to ensure that only potential customers with high conversion chances will reach you.
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Wide range of publishers
We have a wide range of publishers where your ads will be published to ensure that you get just the kind of audience that you require. Our portfolio contains premium as well as very specialized and niche channels.
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Delicated Media Buyer Team
We work with your team to understand your target segments and then through our tools and ex perience, help you to deliver your ads only to very specifically targeted and segmented customer groups for best results.